When using twitter to promote your business you
have to use it regularly and consistently plus bring meaning to your tweets.
Its not good enough to just have twitter and use it because others are or be
the first to do it, you have to be the best at it, and know how to use it
effectively.
Twitter is a
unique social media platform because you can connect all your Social Medias to
it. And Twitter falls into the category of micro blogging tools because of the
short, disconnected messages it distributes. Twitter shares some features with
the most common social media tools (Facebook, Pinterest, LinkedIn, Google+ and
YouTube). However, the differences really define Twitter.
•
Facebook: A
tweet is like a short Facebook status update. However, with Twitter, every
tweet arrives at every follower’s feed, unlike the filter of Facebook’s EdgeRank.
•
Pinterest:
Twitter allows you to share photographs and provide commentary in your tweet.
However, with Twitter, it’s much easier to have conversation around a shared
image than with the comment feature on Pinterest.
•
YouTube: A
tweet can contain a link to a video. However, Twitter doesn’t allow you to
create a channel or organize your videos for easy location and
commentary.
Gathered from http://www.socialmediaexaminer.com/how-to-use-twitter-for-business-and-marketing/ written by Charlene Kingston.
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